Course Description

Ready to Publish Content on LinkedIn?

Plan, create and publish articles / blogs directly to LinkedIn. Repurpose content you already have and use this function to direct traffic, engage your network and demonstrate your expertise. Publishing valuable content can help you to be known, remembered and chosen by more people in your target market.

Not sure how to get started?

I'm Jo Saunders, known as the LinkedIn Demystifier, a leading LinkedIn expert in Australia. I guide professionals and organisations in setting up and using tools such as LinkedIn effectively and efficiently, with personality, and have been actively learning and teaching LinkedIn since 2010. Connect with me:

You are invited to join the LinkedIn Transformation Program

I have trained thousands of people in how to set up and use LinkedIn through mentoring, and workshops. This online course brings the training to anyone, anywhere at an affordable price.

Is this course for you?

Do you want to...

... build and boost your personal brand?

... be the go-to-expert in your field?

... attract more leads and opportunities?

... be known remembered and chosen?

If you answered yes to more than one of these questions, have some time and are ready to invest in yourself, then lets get started!

If you want all this but have no time, then chat to me about my other profile building, mentoring and content management services.

Who is this program for?

The program is suitable for business owners, consultants, marketing staff and business development managers, and staff. Any professional can benefit from this program.

Ready to get started?

I look forward to helping you publish valuable content to showcase your talents and expertise, and build an online profile that increases your profits and brings you opportunities.


LinkedIn Demystifer

Jo Saunders

Jo Saunders is a personal branding and content marketing consultant and educator known for demystifying LinkedIn. She is passionate about inspiring individuals and organisations to use social media tools to connect and communicate effectively and authentically, to build relationships and attract opportunities.Connect: @JoSaundersAU

Course curriculum

  • 1


    • Introduction to the Program

    • What are your biggest LinkedIn frustrations right now?

    • Create a course folder

    • Capture your current profile

  • 2

    Content Strategy

    • Content Strategy Overview

    • Content Foundations

    • Values - Vision - Voice Worksheet

    • Content Strategy - Planning, Publishing & Repurposing

    • Content Strategy Worksheet

    • Publishing and Repurposing eBook

    • Blog Editorial Calendar

    • Publisher Template


    • Additional Resources

  • 3

    SUMMARY - What Next, Privacy and Profile Auditing

    • WHAT NEXT?

    • Questions?

  • $49.00

    $49.00LinkedIn Training - Connection Strategy

    Buy Now
  • $49.00

    $49.00LinkedIn Training - Profile Building

    Buy Now